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Denmark reports lowest gambling spend in Nordics

Content Team December 2, 2020
Denmark reports lowest gambling spend in Nordics

Spillemyndigheden announced that Denmark has the lowest gambling spend across Nordic countries and the eighth lowest of ten European countries. The average spend for an adult a reported DKK2,101 (£2547/€282/$340) per year.

Danish Gaming Authority SpillemyndighedenIn addition, the Danish Gaming Authority Spillemyndigheden on Tuesday (1st December) released a report outlining the results of a new survey covering 10 markets across Europe. The statistics were based on 2019 data from H2 Gambling Capitalthe gambling industry’s data specialists headquartered in London. 

Overall, it was reported that Danish gamblers spend less on average and prefer sports betting over other gambling offerings. For instance, 26% of people opted for sports betting, outperforming the 17% average for other European nations.  

Your-Ultimate-Guide-To-Sports-Betting-in-DenmarkFurthermore, 41.7% of Danes spend their gambling money on casino games as opposed to an average of 45.5% for the other European countries. According to the Danish Gaming Authoritya  reason for the higher rates in Europe for casino games and lottery games expenditure could be that online gaming monopolies as seen in Finland have less appeal for sports betting offerings.  

In comparison Finland stole the top spot with DKK3,148 (£382, €422, $510) per adult per day, whilst Veikkaus  is the monopoly operator. Italy ranked second with DKK2,586 (£313, €347, $419) and Ireland third with DKK2,546 (£309, €342, $412).

Moreover, Denmark ranked lower than any of its Nordic neighbours such as Norway (DKK2,262) or Sweden (DKK2,163). Whereas only Germany (DKK2,051) and Greece (DKK1,788) ranked lower than Denmark. 

SiGMA Europe will take place on February 16-18, 2021. Europe remains a leading market for gaming, making this the perfect opening gaming show for 2021. Join us for the 7th edition of SiGMA at the MFCC – Malta Fairs & Conventions Centre, and explore how you can benefit from being a delegate, a sponsor, an exhibitor or a keynote speaker.

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